In Hindi, Kala means "tomorrow" and also "art". Supporting children's creativity and imagination to gain a better future is the aim of the Care&Fair initiative, which collaborates with nanimarquina. Kala is the culmination of an integrating project that sought partnership with India, the firm's main producer country, in its design. The collection has been created by the Nanimarquina team using original drawings from students at Care&Fair schools in India. It is the tangible fusion of two worlds through children's eyes, which arises when beauty changes the world.

Wool from New Zealand sheep is a natural, sustainable and biodegradable fiber. This beautiful wool is hypoallergenic, it is easy to care for, ages well and holds its color. It also minimized noise levels, while it creates a relaxing and comfortable environment.

Hand tufting is a manual weaving process that uses a pistol-shaped contraption. The rug's design is made over a taut cotton fabric and weaved with a tufting gun, which pushes and cuts sections of wool thread that are fastened to the base with a layer of latex.

Nanimarquina was founded in 1987 focusing on offering rugs to a world that is interested in creativity, quality and innovation. Today, Nanimarquina is one of the leading companies in the contemporary rugs sector. Under the premise of "reuse, reduce, recycle", they pay the utmost attention to caring for and preserving the environment that surrounds us. All of their rugs are hand made in countries with great traditions of craftsmanship. Nanimarquina also guarantees that no child labor is used in the manufacturing of their rugs. They also collaborate actively with organizations to further improve standards of living for those directly involved in the process of producing their rugs.

The Kala rugs are handmade & hand tufted using 100% New Zealand wool. Custom sizes available on request. Proceeds from sales of this rug will be donated to the organisation to finance Amita School in Bhadohi (India).